Many companies like to test their advertising, products
and the services they offer on the people who these are aimed or will be
aimed at. That way they can ensure successful ad campaign, sell their
products effectively and offer the services most wanted. To do this,
they often employ independent companies to carry out research across a
spectrum of people. This research can be in the form of on-the-street
questionnaires, over the phone questionnaires, one to one interviews and
group discussions. This is market research and Market Research
Recruitment specialises in recruiting focus groups and depth
interviews.
Jackie Taylor, the Managing Partner, has over ten years experience
in recruiting for Market Research and prior to this was a Company
Director for over 30 years, in a successful Import-Export Giftware
Company. Her wealth of business knowledge derived over this period
has enhanced her ability to deal with people from all walks of life
and developed her understanding of what clients are looking for
in recruiting the right respondent for product research. Our record
in finding high quality respondents to fit even the most challenging
specifications is unrivalled.